by Michael Stewart | Feb 20, 2025 | Community, Engagement, Strategy
If you’ve spent any time on social media recently, you’ve probably seen it: Duolingo’s famous (and famously unhinged) owl, Duo, is dead. The language-learning app announced the tragic (and hilarious) demise of its mascot in an X post that quickly went viral, racking...
by holly | Feb 12, 2025 | Engagement
Rage bait isn’t new, but it’s bigger than ever. Every year, every month, every day, we see more of it. If you’re not familiar with the term, rage bait is a tactic designed to provoke anger or frustration by presenting something counter-narrative, controversial, or...
by holly | Dec 22, 2023 | Engagement
Social media will constantly change and evolve, but one thing will always remain the same; results come from the relationships you build with social media users. When you have established those relationships with social media users, they are more likely to become...
by holly | May 16, 2023 | Engagement
Today, we’re diving into the world of Instagram and the common mistakes you’ll want to sidestep on your journey to growing an organic following. Ready to learn how to grow your Instagram followers organically? Let’s get into it. Let’s address the elephant in the...
by holly | Mar 1, 2023 | Community, Engagement
Before we dive into this topic that comes up at least once a week with our clients, we have to share this important information: Followers are a vanity metric. Your focus should be on engagement rate. Why do we say this? Too often it’s assumed that a high...
by holly | Feb 24, 2023 | Community, Engagement
Instagram Live is a fantastic tool Increase awareness for your brand and/or business by using it! Putting yourself online, especially in a Live format, can be daunting, to say the least. If you’re nervous about doing your first Instagram Live, here are 10 simple...
