by holly | Jan 29, 2026 | Strategy
A social media audit is often treated like a surface-level exercise. Profiles are reviewed, content is skimmed, and a few generalized recommendations are delivered. That approach rarely changes outcomes. At Monarch Social Media, a comprehensive social audit is a...
by holly | Jan 22, 2026 | Industry, Strategy
One of the most persistent myths in marketing is that adults over 60 are not active on social media. It is not just incorrect. It actively limits growth for brands that believe it. At Monarch Social Media, we see the opposite every day. Adults over 60 are some of the...
by holly | Jan 15, 2026 | Industry
Outsourcing social media has become common practice for growing companies, but so has the frustration that follows when it does not work. Flat growth. Declining reach. Comment sections left untouched. Leadership teams walking away convinced that social media just is...
by holly | Jan 8, 2026 | Strategy
For most small businesses, social media does not fail because of lack of effort. It fails because of lack of structure. Owners know social media is important for growth, visibility, and credibility. They post when they can, experiment with ideas, and try to stay...
by holly | Dec 29, 2025 | Industry
Businesses in 2026 should prioritize strategic audience understanding, organic community building, social SEO, retention, sentiment-driven metrics, and highly targeted outreach. The brands that win will move away from vanity metrics and toward meaningful engagement,...