by holly | Jan 27, 2025 | Strategy
About 10 years ago, I was a freelance Social Media Manager. Just days before a major conference, disaster struck in a client account. Their Instagram account, with over 30,000 followers, was shut down, and we couldn’t get it back. Thankfully, Twitter was still...
by holly | Jan 22, 2025 | Strategy
Success isn’t just about hitting milestones or selling products. It’s about the people who make it all possible: our customers and the reviews they leave. Each review is more than feedback. It’s a signal of trust, a reflection of your values, and a reminder of the...
by holly | Jan 16, 2025 | Industry
The clock is ticking for TikTok in the U.S. With a January 19th deadline looming, the app’s parent company, ByteDance, faces pressure to sell TikTok or risk seeing it banned. What does this ban mean for your business if it becomes a reality? Should you panic? ...
by holly | Jan 14, 2025 | Industry
If you’re a business owner who’s unsure how to approach trends in your social media strategy, this article is for you. Staying up to date with trends isn’t just about knowing what’s popular. It’s about showing your audience that you’re listening, that you...
by holly | Jan 9, 2025 | Industry, Strategy
The consumer landscape in 2025 is experiencing a major shift. Conscious consumerism and financial responsibility have moved away from niche ideas to key influences shaping people’s spending. Economic pressures like rising costs of living, growing income...