by holly | Feb 20, 2025 | Community, Engagement, Strategy
If you’ve spent any time on social media recently, you’ve probably seen it: Duolingo’s famous (and famously unhinged) owl, Duo, is dead. The language-learning app announced the tragic (and hilarious) demise of its mascot in an X post that quickly went viral, racking...
by holly | Feb 18, 2025 | Strategy
At Monarch Social Media, not a single piece of content is auto-scheduled. Every post is manually published by our community managers, and that’s not an accident. It’s a strategy. If you want your content to have the best chance of reaching your existing community,...
by holly | Feb 12, 2025 | Engagement
Rage bait isn’t new, but it’s bigger than ever. Every year, every month, every day, we see more of it. If you’re not familiar with the term, rage bait is a tactic designed to provoke anger or frustration by presenting something counter-narrative, controversial, or...
by holly | Feb 6, 2025 | Community
First things first to our American clients and community, we love you. This isn’t about shutting anyone out. It’s about recognizing a movement happening in Canada right now. With the threat of tariffs, Canadians aren’t just shrugging it off. We’re making choices that...
by holly | Jan 28, 2025 | Strategy
Instagram is shaking up its iconic grid layout. The platform has started rolling out a new 4:5 aspect ratio for profile grids, replacing the traditional square (1:1) format that many creators and brands have carefully curated. If you’ve built your Instagram aesthetic...
